Sony's White PSP Ad

[Warlock]

http://www.joystiq.com/2006/07/04/ad-critic-sonys-racially-charged-psp-ad/
http://www.eurogamer.net/article.php?article_id=65895

http://www.joystiq.com/media/2006/07/sony_whiteiscoming_ad_large.jpg

Haha.. Some funny comments from another message board:
http://strangetalk.net/viewtopic.php?t=93031


hooracism

Can it play the same horrible games the black one can?

if what you're asking is if it'll collect dust just like its black counterpart, then yes, it does.

So I hear, but you don't have to worry about getting pulled over as much in racing games.


They trying to copy the DS or what?
yeah you can even put the white one on top of the black one to make your own dual screen.

[Beldaran]

lmao

Someone at the marketing department forgot to do a google search for "racial, tensions, USA"

[{DSG}DarkRaven]

What marketing task force approved the concept of "butch white chick grabbing young Michael Jackson by the chin" as something that would make people want to buy the PSP?

[MacWeirdo42]

Wow... Best advertisement I've ever seen for anything, ever. I don't know whether to laugh maniacally or repeatedly bash my head into a wall.

[Cloral]

Where are they planning on placing these ads? If they're not careful they could piss off a lot of people.

[Warlock]

Where are they planning on placing these ads? If they're not careful they could piss off a lot of people.

They already placed them in Amsterdam.. I think that's it. Probably after the whole debacle they cancelled any other plans to use them in other markets.

Heh, imagine if they actually had these in the US, especially racially diverse cities like New York.. yikes.

[mikeron]

I find this campaign strangely effective.

[solyphon]

wait, whats the point of this? a white psp? its the same! it just looks different. anyway, nintendo already did this with their consoles.

[biggiy05]

wait, whats the point of this? a white psp? its the same! it just looks different. anyway, nintendo already did this with their consoles.

It's called a different color. Some people don't want a black psp.

Can you whine about Sony anymore?

[Orion]

Nice advertising. Seriosuly. I don't care if it pisses people off. It clearly got people's attention. And isn't that the point?

And I love my PSP. I've seen white ones though, and they're kinda ugly.


Can you whine about Sony any more?

QFT.

[MANDRAG GANON]

LoL looks like they got the people who did the ads for the united colors of beneton.
I wont be surprised if it becomes a big miff because people are stupid as shit.
wooo.
Either way i dont really care much, funny though.